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Relationship between Logistics Management and Corporate Competitiveness in a Pharmaceutical Company

Mendoza Castañeda J.M.; Samán Chingay S.N.; del Pilar Miranda Guerra M.; Cerna Malvas F.A.; Monsalve Sánchez E.D. · IBIMA Business Review (2023) · DOI: 10.5171/2023.586684

Resumen

The study is designed to understand how adequate logistics management allows being competitive in the pharmaceutical sector. The general objective was to determine the relationship between Logistics Management and Corporate Competitiveness in the pharmaceutical sector. The type of study was basic, quantitative approach, and descriptive correlational scope, using the survey as the technique and the questionnaire as the instrument. The results obtained allowed concluding that there is a direct and moderate relationship between Logistics Management and Corporate Competitiveness where the Pearson coefficient is equivalent to 0.572. Therefore, the better the logistics management, the greater the competitiveness of the company. Copyright

Instituciones: Universidad Privada del Norte