Economic reactivation through new tourist products in the parish of Puellaro

Quezada-Sarmiento P.A.; Chango-Cañaveral P.M.; Longa-López R.A.; Salas-álvarez W.T.; Cedeño-Demera C.A.; Aguilera-Maldonado A.E. · RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao (2023)

Resumen

Puellaro is one of the most important points within the Hidden Route, for which we have carried out a series of investigations to determine the state of the parish in the social, environmental, economic and cultural fields, a methodical analysis has been made to obtain real and accurate information about the attractions that exist and the possible by-products that can be taken into consideration to create a final product which can be consumed by local tourists, since in this post-pandemic it is taken into account that not so much is counted with the foreign public due to the difficulties when traveling, but it is necessary to take into account the development of internal tourism, for which it is a good proposal to present the implementation products, in order to stand out as a tourist destination and to be able to generate awareness of mark on all visitors.

Instituciones: Universidad San Ignacio de Loyola