Cyberpolitics and Political Leaders in Peru (2019-2020)

Aliaga-Lodtmann C.F. · Opinion Juridica (2023) · DOI: 10.22395/ojum.v22n47a18

Resumen

This article aims to determine the main characteristics of cyberpolitics in Peru, through the study of the messages issued by Peruvian political leaders in their official Twitter accounts, applying the methodology of analysis and synthesis of their publications. For this purpose, we worked with 20 political leaders, at the rate of 2 leaders per political party selected as of June 1st, 2019. The selection criterion for the political parties was to have a presence in the Congress of the Republic (9 parties) and have notorious media activity (1 Purple Party). The selection criteria for political leaders were either to be the party’s official leader or to have the largest number of followers on their Twitter account. The collection of information ended on June 30, 2020, including the theoretical review of the concepts of cyber politics and political leaders of related research. The study reveals the main characteristics of cyberpolitics in Peru to pursue the goal of maintaining power, use personal and partisan propaganda as the most recurrent theme, being reluctant to political alliances, avoiding direct personal or partisan confrontations and preferring indirect ones.

Instituciones: Universidad Jaime Bausate y Meza