Commercial management model based on the PHVA methodology to improve the prospecting of potential clients in SMEs that provide maintenance services to the construction sector

Cancino-Chinchilla C.A.; Cardenas-De-La-Cruz B.E.; Perez M.S.; Raymundo C.; Dominguez F. · CISCI 2020 - Decima Novena Conferencia Iberoamericana en Sistemas, Cibernetica e Informatica, Decimo Septimo Simposium Iberoamericano en Educacion, Cibernetica e Informatica - Memorias (2020)

Instituciones: Universidad Peruana de Ciencias Aplicadas